Three Minds On Digital Marketing @ Organic

What Was Everyone Talking About This Week?
Two stories filled up my news feed this week... one deservingly and the other not so much.

First, everyone went crazy over the announcement of a reality TV celebrity-stalking Twitter enabled television show. Considering that Twitter is about to add location-based information to each tweet, some celebs became notably concerned, including super-tweeter Ashton, who threatened to stop tweeting. Whether or not that show happens, it's clear that Twitter and television are going to merge in a variety of ways in the future.

Second, and the more deserving of attention story, was the launch of Google Wave: a real-time communication platform. The platform is much too robust and amazing to do justice in a few sentences, so I suggest you read Mashable's "complete guide" and look for a more thorough post from Threeminds on this new game changer.

What Fell Below The Radar?
Did you know Microsoft launched a new search engine? Why, you might ask? Good question. Bing (yes that is the name) hopes to conquer better search in four specific verticals: making a purchase decision, planning a trip, researching a health condition, and finding a local business.

The entire Church of Scientology got banned from making edits to Wikipedia due to questionable activities... like trying to remove any semi-negative reference to the church through out the entire site. Hulu and Boxee are in verbal fisticuffs over a misleading "error message" Hulu placed in their newly launched desktop version that discourages use of Boxee.

And apparently users over 55 are exiting Facebook in droves, which either shows that recent surge in users was due to peer pressure or that Facebook has failed to make the user experience as intuitive as it could be for new, less savvy users... or probably both.

Marta Strickland