We (those who work in digital) are always discussing that brands need to do a better job engaging with their communities. So, I was very pleased to get an email from Virgin America asking me to help their community get started by contributing content and not because I am special just simply because I have flown with them before. To help you can submit stories, pictures, or video about anything related to traveling The content you submit also doesn't have to be just about Virgin America. And in case you get writers block they give you a couple of topics to get you started.
While the shape of the community itself is to be determined, this is a good way to let the community drive the discussion. Let's just hope Virgin America is ok with allowing that to happen. One complaint I had was not being able to see some of the stories submitted already as that might give me some ideas for me to write or just to browse.
St.John Oneil-Dunne
While the shape of the community itself is to be determined, this is a good way to let the community drive the discussion. Let's just hope Virgin America is ok with allowing that to happen. One complaint I had was not being able to see some of the stories submitted already as that might give me some ideas for me to write or just to browse.
St.John Oneil-Dunne
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