It's a simple story, but it is a story that never would have happened 10 years ago. We have reached a space beyond YouTube users creating reactions and parodies of TV commercials. We have reached a space beyond YouTube users creating their own commercials. We are now living a time where a brand will pay money and hire a celebrity to create a video response on YouTube to user-generated content.
EA just PWNED Levinator25!!
Levinator25 put up a video on YouTube display a glitch he found in Tiger Woods PGA Tour 08. The glitch was called the "Jesus Shot" and featured Tiger Woods walking on water to take his next shot. EA produced a video response in which they show Tiger Woods (the real person) walk out on water (real water) to take a golf shot. It proposes that Levinator25 thought he might have found a glitch, but "It's not a glitch. He's just that good."
Marta Strickland
in
this is viral
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