Weather: Azur Energy Levels: Medium Rare
Mental State: Overstimulated
Our workshop took place yesterday afternoon at the Palais de Festival. Everyone seemed to have fun -- apart from those who were hoping to sleep in a dark, air-conditioned room for a couple hours, or those who were turned away due to room capacity. We discussed why we care so much about empathy-based insight, walked through some work, talked about Camp Organic, and then an intrepid 35 or so attendees stuck around to do a mini-Camp O. The results were really impressive given the fact that "mini" meant 1 hour. To see more, visit Camp Cannes, our workshop blog.
Also, last night was the Cyber Lions ceremony. It was nice to see some of our favorite non-Organic work get represented, with Grand Prix awards going to the Uniqlock and Sol Comments campaigns. It was also nice to see our friend and former CCO Colleen DeCourcy finally unwind after a grueling week as Cyber Lions Jury President. (Nice job, Colleen!)
By comparison, Thursday should be a bit more relaxed. We'll see...
Conor Brady + Sam Cannon
Strategists & Planners