Three Minds On Digital Marketing @ Organic

I just had a great experience with Dopplr that I thought would be insightful: ending my account.

Dopplr is a great tool for organizing your trips and seeing what trips your friends are planning and where they are.  This was all great, but my problem was that I just don't travel enough to warrant another site I have to update and deal with. So, due to no fault of theirs I closed my account today. They made this very easy, there's a one-step link in your profile page but after this they went above and beyond by emailing me this .ics calendar file of all the trips I organized in the tool. 

They clearly get that the owner of the data isn't them, it's me and that I shouldn't have to jump through any hoops to take my data with me after I'm finished using their site.  This sort of attention to detail and user friendliness in something as normally mundane as closing an account is exactly the kind of thing that makes me remember them and want to return to their service if I ever develop a need for such a thing.

Phil Dokas