There is some great news from TechCrunch that Yahoo! is testing the integration of del.icio.us information into their results, which was timely since we’d just been having some interesting internal discussions about the semantic Web and how it will affect user experience and marketing. 

Adding del.icio.us community information is a positive step toward applying folksonomies (and numbered popularity among users) to natural search, not to mention a great way for Yahoo! to integrate an acquisition without sullying the original product.  It still seems we are a long way off from a search engine recognizing that a user is really interested in a cup of coffee or archaeological finds in Indonesia rather than Sun Microsystems when she types “java” into the search field.

Props to Michael Arrington on TechCrunch.

Michael Beavers