12/14/2007

Apple's Clever Page Take-over

apple.jpg

Really smart ad unit by Apple in today’s www.nytimes.com. Check it out live. Very clever use of the space.
 
Adam Turinas

12/14/2007 in | | Comments (3) | TrackBacks (0) | Post this article to del.icio.us Post this article to digg Post this article to StumbleUpon Post this article to facebook Post this to MySpace

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Comments (3)

Anonymous:

Watched this ad today with sound, completely missed the complementary ad above the top story because I had scrolled down and wondered what the hell was going on. Wasn't intrigued enough to really investigate because the campaign and the characters are tired.

Too clever for its own good.

user-pic Anonymous | December 14, 2007 1:15 PM | Reply

Posted on December 14, 2007 13:15

Todd W.:

What's amazing is that it got around the Adblock Firefox extension that I'm using. (Looks like you're using it too.)

user-pic Todd W. | December 14, 2007 2:18 PM | Reply

Posted on December 14, 2007 14:18

Whitney Browne:

I love how Bud Selig is pointing up at the ad in the photograph below. Great!

user-pic Whitney Browne | December 17, 2007 2:14 PM | Reply

Posted on December 17, 2007 14:14

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