While not being able to access a particular web page is never an exceptional experience, the way a company asks you to wait can be.
I was recently trying to get to Macys.com, and the page was taking quite a while to load. Not being the most patient person in the world, I kept refreshing to no avail. But, lo and behold, rather than getting a “timed out” error or something of the like, I got a nice message from Macy’s.
I think the tone of the message is great, and the fact that they’ll keep trying to refresh the site for you, rather than asking you to come back later, is a nice touch.
Ann Freccero





Comments (2)
I was actually a disappointed in the message. I would rather have them tell me how they are going to fix it then ask me to wait around. While I respect "things happen" online and sites will be down - I don't expect to wait for other shoppers.
I feel like a good ecommerce site will have planned for high usage and if an issue happens will be looking about how to fix it - not putting it on the user to fix it.
Posted on November 19, 2007 08:07
I think the message is well laid out. It is telling you exactly what happened - server overload.
Of course everyone wants to be able to access websites without wait times. No one wants their servers to crash and loose customers. But overload does happen and well placed error messages can make it a less painful experience.
Posted on November 19, 2007 09:48