Three Minds On Digital Marketing @ Organic

For those of you who are Daily Show junkies, Comedy Central has launched a full archive of all Daily Show episodes/segments dating back to 1999.

What a great way to keep an audience engaged by offering not only newer segments, but historical segments to keep you interested while online (and most likely at work).

On a side note, the interesting point to take into consideration here is that this type of content distribution is at the core of the current talent guild negotiations. With content consumption moving from offline to online, this is type of programming is one of the major points (residuals for digital distribution & measurement for payout) that the WGA and Alliance of Motion Picture & Television Producers need to work through. Next year is even bigger with both SAG and DGA contracts up for renewal.

In any case what a great way to keep fans entertained while they are away from their DVRs and TVs.

http://www.thedailyshow.com/video/index.jhtml

Chris Chavkin