Three Minds On Digital Marketing @ Organic

Sub Sandwiches. Boring, right? Add in a simple idea, beautifully executed and you get a great piece of viral marketing. I really like the behind the scene’s version....   It makes me wonder, is it better to create content about the real creative process, or in the case of the Halo stuff, is it better to continue the storyline through the use of mock Behind the Scenes footage. If we pull back the curtain to show our real process behind a piece of client work, does the client share the responsibility of production costs since it continues the buzz around their product?

Either way, I wish there was a Erbert’s and Gerbert’s in Toronto.

http://humanflipbook.com/

Eva Neveau