Three Minds On Digital Marketing @ Organic

HBO Voyeur is a collection of stories that play out through an interactive flash site.  You can watch multiple story lines at one time, and zoom in to focus on one.  Characters will move from one apartment to another, connecting their stories.  More than just that site, you can follow the “learn more” link where it leads you to some interesting info. 

It’s an experience from HBO that allows users to immersive themselves in learning the true meaning of the stories created.  Users are encouraged to search for the artifacts of the story which are strewn across the web, and cable (HBO, HBO OnDemand). 

Ultimately the “experience” is convergence of multiple media channels that make us question, why we like to watch.  

This is an example of how media companies are recognizing a pattern of the fragmented consumption of content/media and the direction they are taking to connect with us. 

I highly recommended that you check it out.

Chris Chavkin

Note once you have visited the main site, check out the blog here.