CBC radio often holds contests to get radio listeners to call in or email commentary on a variety of things. This contest though took flight. Through the cbc.ca site people were asked to submit their "wonder of Canada". There were over a million votes, and 25,000 entries. Not large scale numbers in US terms, but in Canadian terms, a huge success. Especially for a publicly funded radio contest. What started as a lark, has now become a veritable check list living and breathing online for people to plan their vacations. Some of the entries are truly breath-taking and are replete with audio submissions.
Brings a tear to this canuck's eye.....
Vito Greto
http://www.cbc.ca/sevenwonders/results.html
in
engaged consumers
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