As we await the iPhone launch nine days from now, BusinessWeek reports that Porsche is entering the high-end mobile phone business.  High-end fashion retailers like Gucci and Prada already have their iconic phones in the market and its interesting to see Porsche enter this market too.  Its part of the trend where technology and fashion are starting to merge.

According to the report, "Designed by Porsche, but engineered and manufactured by France-based Sagem, the $1,600 handset will debut in Britain, Dubai, and other overseas markets later this year. The phone is expected to reach the U.S. in early 2008, possibly through Porsche auto dealerships and the five U.S. Porsche Design stores."

Hopefully you'll be able to color-code your new Porsche phone with your new Cayenne. Will we see the phone experience and driving experience merge too?  Can't remember where you parked? Imagine being able to call your car and ask it to remind you. 

David Feldt