Flipping through my mom’s latest copy of Better Homes and Gardens, I came across an ad for Be Brave Not Beige.  Intrigued, I checked it out. 

Ikea does a great job here of showcasing the breadth of their inventory and their multitude results in a highly interactive, engaging, and fun fashion.  For a first-time visitor to an Ikea store (or to www.ikea.com), I think this site could reduce how overwhelmed someone might feel by Ikea’s immense product offering.  So, don’t fear color and check out their site!

Erin C. Patterson