For those of you, like me, who can't get enough of Super Bowl ads and who love to reflect back on past Super Bowl ads like the famous Bud "Wazzup" series, the New York Times has built a cool interactive tool just for you. It provides an analysis of ads from 1984 thru' 2007.
The humor index has been on the rise and 2007 sees 72% of ads featuring humor.
Want a quick reminder of the "irrational exuberance" of the dot.com boom? Look at the pets.com ad in 2000.
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