
I
share this both because it’s such a great, simple idea but also because Bristol-Myers Squibb will
donate $1 for every candle lit. Pity about the ad banner at the bottom. It seems
like an after-thought.
Adam Turinas
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So, not to pat myself on the back too much, but thought I might point out the fact that I posted almost verbatim on the 4th. Thanks for reassuring me the idea that I’m on track.
http://www.theartofblank.com/2006/12/benevolent-pr.html