If you can’t dazzle them with orginality, baffle them with sheer volume.
Office Max has gone all out for the holidays with not one, not two, but TEN microsites. Here are five of them…all are accessible from the tab at the bottom right of the site.
http://www.greetingsfromthenorth.com
http://www.elfyourself.com
http://www.reindeerarmwrestling.com
http://www.seasonssculpting.com
http://www.shaketheglobe.com
Kelley Barry
Comments
Connections
tried the elf site, too funny.
Hey! That reindeer brought in a mule deer as a ringer! No fair. Geez–I’m not shopping at Office Max ever again.
Kelley,
It’s bad manners for an agency blog to criticize the work of other agencies.
Are you kidding Todd?
I think ad hominem’s have no place, but who better to critique interactive work than another agency? It’s clear to me that in this execution, Office Max went for volume first- why else link to all the sites in the bottom right-hand nav? The sites themselves are a great (and presumably self-aware) run-down of every cliche used in Holiday campaigns. And yep, Organic has used ‘em all too.
there’s actually 20 sites.
loved the dancing elf. wish we could still have access to it. ever thought about creating ” an easter bunny” or “leprechaun”? need to keep us going all year long
Useful site. Thanks:-)
Useful site. Thanks:-)