I find this campaign for Microsoft Windows Vista very interesting. Take a look at how they played with the branding. It's very subtle and they play with the logo. It's also very well done as content. The lead guy, Dimitri Martin, is a bigwig on The Daily Show.
http://www.clearification.com
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Comments (5)
Does anyone know who did this site? It reminds me of one, a couple years ago, that was for a band - and had lots of polaroid pics that would have the guy talking, and you'd move around and up/down between the different pics/scenes. (ack - what was that site?)
Posted by david | October 21, 2006 5:47 AM
Posted on October 21, 2006 05:47
This is fantastic. I really like how Microsoft seems to be keeping their web marketing style consistent. This reminded me of their efforts promoting their upcoming iPod competitor at www.comingzune.com.
Posted by James Jordan | October 22, 2006 11:54 AM
Posted on October 22, 2006 11:54
I think McCann did the site - well I know they hold the advertising account.
David - the other site is www.billyharveymusic.com and was built by sofake.com the same people who built www.bbdo.com and http://www.matthewmahon.com/
Posted by BigAl | October 23, 2006 5:17 AM
Posted on October 23, 2006 05:17
The site was done by Mekanism in San Francisco.
Posted by Blue Boy | November 8, 2006 7:07 AM
Posted on November 8, 2006 07:07
This site was done by mekanism, a small outfit in San Francisco
Posted by Brian | December 1, 2006 2:34 PM
Posted on December 1, 2006 14:34