I find this campaign for Microsoft Windows Vista very interesting. Take a look at how they played with the branding. It’s very subtle and they play with the logo. It’s also very well done as content. The lead guy, Dimitri Martin, is a bigwig on The Daily Show.
http://www.clearification.com
Jonathan Nelson
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Does anyone know who did this site? It reminds me of one, a couple years ago, that was for a band – and had lots of polaroid pics that would have the guy talking, and you’d move around and up/down between the different pics/scenes. (ack – what was that site?)
This is fantastic. I really like how Microsoft seems to be keeping their web marketing style consistent. This reminded me of their efforts promoting their upcoming iPod competitor at http://www.comingzune.com.
I think McCann did the site – well I know they hold the advertising account.
David – the other site is http://www.billyharveymusic.com and was built by sofake.com the same people who built http://www.bbdo.com and http://www.matthewmahon.com/
The site was done by Mekanism in San Francisco.
This site was done by mekanism, a small outfit in San Francisco