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September 29th, 2006

Dark M&M’s Movie Game

MmsdarkLast month, Mars annouced that it would make
Dark M&M’s, a dark chocolate version of their popular candy, a permanent part of their product line-up.  It’s part of an ongoing effort to appeal to the older consumer’s palate.  Remember when grown-ups had to content themselves with Toffifay ("It’s too good for kids")?

And what better way to sever the kiddie connection than by associating your brand with horror films?  The Dark M&M’s Movie Game challenges you to find 50 "dark movies" hidden in a Hieronymus Bosch-inspired painting.  It’s similar to an earlier Virgin game that’s part of their "Exercise Your Music Muscle" campaign.  (Thanks to Michael Miller and Chris Portella)

Misha Cornes

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  • Kim says:

    In case you have trouble!!
    Alphabetical listing of the answers:
    12 Monkeys
    39 steps
    A Clockwork Orange
    Alien
    Beatlejuice
    Blade
    Blue Velvet
    Butterfly Effect
    Candyman
    Children of the Corn
    Childs Play
    Dark Water
    Dead Zone
    Eraserhead
    Friday the 13th
    Halloween
    House of Wax
    Jaws
    Leprechaun
    Lost Boys
    Nightmare on Elm Street
    Piranha
    Pitch Black
    Psycho
    Pumpkinhead
    Rear Window
    Rosemary’s Baby
    Saw
    Scream
    Seven
    Signs
    Silence of the Lambs
    Sixth Sense
    Texas Chainsaw Massacre
    The Birds
    The Creature from the Black Lagoon
    The Crow
    The Fly
    The Grudge
    The Hills Have Eyes
    The Howling
    The Invisible Man
    The Mummy
    The Omen
    The Ring
    The Shining
    The Village
    The Wickerman
    Twin Peaks
    War of the Worlds

  • Vivyan Wagner says:

    Great game. Put’s the mind to work. Good challenge.

  • beety stalcup says:

    why can’t i enlarge the pic to see all of it? Can’t possibly be that many movies in the small space.