http://threeminds.organic.com/2005/06/will-telephone-kill-the-ipod.html Covering Digital Marketing Since 2005 Wed, 08 Feb 2012 14:52:34 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://threeminds.organic.com/2005/06/will-telephone-kill-the-ipod.html/comment-page-1#comment-5764 fuz Wed, 22 Feb 2006 14:35:41 +0000 http://threeminds.organic.com/2005/06/will-telephone-kill-the-ipod.html#comment-5764 if apple were to come up with an mp3-celly, there is no reason to give up song collections... it'd be more like adding cellular tech to the iPod... better thinking, better market relevance, same brand loyalty. if apple were to come up with an mp3-celly, there is no reason to give up song collections… it’d be more like adding cellular tech to the iPod… better thinking, better market relevance, same brand loyalty.

]]> http://threeminds.organic.com/2005/06/will-telephone-kill-the-ipod.html/comment-page-1#comment-5763 afrank Wed, 29 Jun 2005 15:23:25 +0000 http://threeminds.organic.com/2005/06/will-telephone-kill-the-ipod.html#comment-5763 I think "telephone's" the wrong word/concept...it's a handset, and the real question is, do we have another case of Jobs vs. world on our hands. (Remember Apple was in talks with Motorola to phone-enable iPod before Steve reportedly kicked Zander out of his office (although Motorola claims the deal's still alive: <a href="http://www.engadget.com/entry/1234000120040905/.)" rel="nofollow">http://www.engadget.com/entry/1234000120040905/.)</a> If it is Jobs vs. the world, my money's on world. Of course, everyone would rather carry one device, but here we get into technical issues of power consumption and heat dissapation. The one-device vision has been around since the Newton days. It took a number of engineering breakthroughs to make a portable HD (hence iPod), more are necessary to cram all the stuff you need into a reasonable form factor. I'd give it about 18 months. For payment, I strongly prefer the all-you-can-eat (Rapsody) subscription model to the iTunes/ringtones nickle-and-dime-me-to-death model. But I the main point's the industry economics...interface and sound quality are not the main impediments to celestial jukebox nirvana. Distribution control and digital rights management are the issues. The industry refuses to relinquish its distro windows maodel, which is why eventually the internet, which mobile devices will eventually be a seamless part of, will force them to adapt or perish. But few of them have acknowledged this, and SCOTUS has given them false hope that legal recourse can restore the container that long ago disintigrated. iTunes stands as a testimony to the fact that the market is so hungry that even the simplest and most limited kind of model can be successful. Imagine if it were actually possible (as it is in Rapsody) to discover new music with a model like that. I think “telephone’s” the wrong word/concept…it’s a handset, and the real question is, do we have another case of Jobs vs. world on our hands. (Remember Apple was in talks with Motorola to phone-enable iPod before Steve reportedly kicked Zander out of his office (although Motorola claims the deal’s still alive: http://www.engadget.com/entry/1234000120040905/.) If it is Jobs vs. the world, my money’s on world.
Of course, everyone would rather carry one device, but here we get into technical issues of power consumption and heat dissapation. The one-device vision has been around since the Newton days. It took a number of engineering breakthroughs to make a portable HD (hence iPod), more are necessary to cram all the stuff you need into a reasonable form factor. I’d give it about 18 months.
For payment, I strongly prefer the all-you-can-eat (Rapsody) subscription model to the iTunes/ringtones nickle-and-dime-me-to-death model. But I the main point’s the industry economics…interface and sound quality are not the main impediments to celestial jukebox nirvana. Distribution control and digital rights management are the issues. The industry refuses to relinquish its distro windows maodel, which is why eventually the internet, which mobile devices will eventually be a seamless part of, will force them to adapt or perish. But few of them have acknowledged this, and SCOTUS has given them false hope that legal recourse can restore the container that long ago disintigrated.
iTunes stands as a testimony to the fact that the market is so hungry that even the simplest and most limited kind of model can be successful. Imagine if it were actually possible (as it is in Rapsody) to discover new music with a model like that.

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